Tag Archives: Car Rental

Growth and value creation in the car rental industry – Revenue quality versus revenue quantity

INTRODUCTION The car rental industry has grown steadily in recent years. Between 2015 and 2019, the total market in the Continue Reading →

Maximization of car rental kpis – an analysis of RPD and utilization in the European market context

Two of the most frequently used car rental KPIs (key performance indicators) are RPD (pricing) and utilization (fleet efficiency). As Continue Reading →

Car rental market concentration in Europe

An analysis of the European car rental market concentration shows that it is an unconcentrated market on a continental level. Continue Reading →